- Associated Press will soon launch its first NFT marketplace.
- The initial NFT collection will include a digitized space, climate, and war from AP photojournalists.
- Blockchain company Xooa will build the AP’s NFT marketplace.
The Associated Press (AP) is launching its NFT marketplace in the digital art industry. With this launch, collectors will trade tokenized photographs from AP’s NFT marketplace seamlessly—without any hassle.
According to the report, the initial NFT drop will include a digitized photograph of space, climate, and war from AP photojournalists. Notably, a blockchain-based firm, Xooa will be the fascinating company to build the AP’s NFT marketplace.
Xooa Head of Marketplaces, Zach Danker-Feldman expressed his enthusiasm about the innovation. He mentioned that the partnership will serve as a powerful connection between the virtual world and the real world.
Additionally, after the launch, users can mint the NFTs directly on the Ethereum (ETH) and Polygon networks. Apart from this synergy, the NFT marketplace will support secondary transactions of debit card payments. Interestingly, this will help boost the reach of AP users’ satisfaction.
Moreover, the company plans to add withdrawal to other marketplaces, social media capabilities, new content concepts, and off-chain benefits for NFT holders as its upcoming features.
Once every two weeks, there will be a “Pulitzer Drop,” which will include Pulitzer Prize-winning photographs. Each NFT will include the photograph’s detailed metadata such as the time, date, location, equipment, and technical settings used for the photograph.