- Yoola and eHold are working to broaden the Influencer marketing sector.
- Together, they have launched WeWay.
- WeWay offers a platform where influencers and fans can interact.
Yoola — YouTube’s largest Influencer partner, has struck a partnership with eHold. Together they are launching the first-ever platform for fans and creators to interact within an NFT marketplace. This platform is known as WeWay and has a token of the same name.
At the moment, Yoola has over 5,000 channels under its belt. Together, these channels generate a whopping total of more than 15 billion in terms of monthly views. All in all, it has attracted over 2 billion subscribers on the whole.
Meanwhile, WeWay is the latest of its kind to make its debut. To the entertainment ecosystem, it brings new mechanisms for creators to interact with their subscribers. Moreover, the platform provides new tools to monetize content and raise the audience count.
Additionally, these tools can also help gain quality feedback. It will also give fans a shot at getting closer to their favorite creators and be a part of their online journey. Also, the platform’s digital currency token will be the first digital coin for Influencers.
To highlight, the CEO and co-founder of WeWay, Fuad Fatullaev draws attention to the fact that all bloggers face similar issues. For instance, how do they get closer to their fans? How can they increase their earnings? Also, where does one find additional sources of funding to support their ideas? Well, WeWay solves all these problems and unites creators and fans onto one platform.
Adding on, he says,
We are launching the biggest Influencer Engagement and NFT platform. All transactions made on the network will be facilitated through the WeWay token. So, the token will be distributed among all influencers and fans who will join our network.
Thus, WeWay aims to revolutionize the Influencer marketing sector by pushing the existing boundaries in Digital marketing. One of WeWay’s biggest perks is the fact that Influencers can use it to sell both their digital and physical content to their fans.
Besides this, Influencers can also raise funds for their new projects. On the other hand, fans can use WeWay tokens to purchase their idol’s products. In fact, they can even sell purchased digital products amongst themselves.
To highlight, the CTO and co-founder of WeWay, Bohdan Prylepa, says
NFTs, or non-fungible tokens, can be used as a democratic way to monetize content. Thanks to the security and transparency of NFT and blockchain technology, it has become incredibly popular with collectors and investors alike over the past year. Many celebrities have already created their own NFTs, selling them for millions of dollars and we want to provide that kind of ownership and potentiality to WeWay
The creators of WeWay — Yoola and eHold, have built this platform based on modern blockchain technology. Therefore, the platform is home to many products made by each creator. These include:
- NFT products (i.e. digital goods) – fans can access NFT tokens that will make them become the first owners of exclusive digital content created by their favorite Influencers (unreleased photos, videos, games, tracks, etc).
- Experiences – fans gain the unique experience of interacting with the creator (for example, a joint training session, a flight to a distant part of the planet to meet an Influencer, and more).
- Fundraising – extend financial support towards new endeavors of the Influencer (raise funds for your favorite creator’s most cherished dream)
Fan Petitions – with petitions, fans can influence the creator and their actions. So, if an idea is supported by fans, the creator will have to focus their attention on the matter.
The CEO of Yoola, Eyal Baumel, says
Yoola helps creators launch their new business and monetize it. We are always looking for new opportunities for our bloggers. We want to give them the perfect place to try something they’ve never tried before. Namely, to monetize their products through cryptocurrency. Our Influencers are innovators who set the trends themselves.
Accordingly, the creators on the platform will be preparing many surprises and unique digital activities for their treasured subscribers.
For instance, Oleg (Coffi) will offer his fans case opening cards and a photo album consisting of the gamer’s travels in the form of NFTs on WeWay. More so, his fans will also have the chance of holding a live stream and even gain a shot at meeting with him.
Similarly, Sergio Carrallo, the ex Real Madrid football player will be offering up free football training sessions to young fans on the platform. Moreover, he will also be issuing exclusive NFTs.
Co-Founder and Head of Business Development of WeWay, Abdeselam Mohamed Riduan adds,
Users will no longer need to waste time on various payment services to make a purchase or an order. It is enough for them to purchase an internal token to freely use all the platform’s functions.
Furthermore, with the presence of the platform’s digital token, the integration is made even easier and faster. With that, fans can proceed to buy exclusive merchandise and services from their Influencers. Fans can even show massive support by funding projects with the same token.
Finally, the President of eHold and co-founder of WeWay, Mykola Udianskyi, adds,
We believe in blockchain and the power of blockchain to transform entire industries. We are behind one of the most promising projects in the blockchain space, the recently launched BTCU’s Bitcoin fork. Thanks to eHold’s help, BTCU succeeded in releasing the next-generation bitcoin fork that combines innovative ideas and achievements with the world of cryptocurrencies, creating a ture decentralized ecosystem.
Lastly, to conclude, let’s have a look at all the Yoola partners who have already joined WeWay. In order of the number of subscribers, leading the charge are FROST (9.17 million), Coffi (7.87 million), and Home animations (7.2 million). Next on the list are Eugen Sagaz (4.67 million), Utopia Show (4.28 million), Room Factory (4.07 million), and OVER SHOW (3.5 million).
Following after are Xenia Gara (2.26 million), Domer Grief (2.11 million), Deny Montana (1.95 million), TheViktoryShow (1.06 million). Then, Alexander Kondrashov (1.5 million), and GoldenLane Studio (1.56 million)., and Anna Porter (1.5 million). Finally, completing the list of Yoola’s current partners on WeWay are Ric (1.45 million), WATER (1.04 million), RedCat (9601,000), Perfect_m1nd (335,000), Adelina Lazarova (200,000), and Anna Porter (47,700k).